Add and manage products

Create a product

1. 1Go to Products → Add product.
2. 2Enter a title and description. Use “Draft with AI” (Growth & Pro) for a first draft you can review.
3. 3Add images: paste an https:// URL or click Upload. The first image is used on product cards; use the arrows to reorder.
4. 4Add variants (for example sizes or finishes) with their own price, SKU, swatch colour and stock.
5. 5Choose Active to show it on your storefront, then Create product.

Variants & pricing

Rename “Option name” to what your variants represent (Size, Finish…). Compare-at price shows a sale badge and strike-through. Cost is private and only used for your reporting.

Stock

“Stock on hand” is the physical count at your main location. Turn off “Track inventory” for made-to-order or digital items, or allow backorders to keep selling at zero.

Editing stock on a product changes it by the difference you type, so sales made while you were editing are never overwritten.

Bulk actions & search

On the Products list, tick products and use Set active, Set draft or Archive. Search matches title, vendor and SKU.

Search engine listing

Each product has a URL handle, SEO title (≤ 70 characters) and SEO description (≤ 170). Product pages automatically include structured data (price, availability, brand) so search engines can show rich results.